On a recent Friday, an Ohio couple checked into Hidden View Bed & Breakfast, a gorgeous five-suite guesthouse on hills near Hillsboro. They were military veterans in Loudoun for a leisurely weekend. What they didn’t expect were the perks. After a brief tour, Hidden View owner Cheri Shields gave them their Perks Pass. Initiated by Shields at Hidden View in 2020 and adopted by the Loudoun Bed & Breakfast Guild in 2024, Perks Pass gives guests access to reservations, discounts and special deals at dozens of participating Loudoun partners, from wineries and restaurants to transportation services, florists and even photographers.
“The couple visited three participating restaurants and three wineries,” said Shields. “On top of that we had a Veteran’s Day weekend deal, so their stay was cheaper.”
Loudoun has luxury resorts, chain hotels and dozens of vacation rentals, but there’s something special about staying at a B&B.
“A B&B is much more than a place to lay your head. It’s a personal hospitality service. We have knowledge of the area and relationships with local partners to make the experience so much richer.”
Perks Pass adds a concierge element to the local B&B experience. A glossy two-sided business card with the name Loudoun Bed & Breakfast Guild on it includes a QR code, which guests scan to see what’s on offer. To simplify matters, participating partners are divided into six categories: Stay, Play, Sip, Savor, Explore & More. Among the current 30-plus deals on offer? Ten percent off tickets to a StageCoach Theatre Company production in Ashburn; 10% off the cost of a Pedego Electric Bike rental; five extra blooms in a floral order from Blooms2U and a $25 food and beverage credit (plus free decoration and karaoke upgrade) on a winery or brewery excursion with Cork & Keg Tours.
None of which is to say you wouldn’t have a special time at a Loudoun B&B before Perks Pass. Loudoun natives love to show off the county and B&B owners are known to go the extra mile. Stay at Hummingbird Treehouse Cottage of Donnie and Reagan Walker in Waterford and they will give you the direct cell number of the chef-owner of EagleTree Farm Vineyards to book a prized table at one of their gourmet dinners.
Stone Manor B&B in Lovettsville offers a three-winery driver service to guests and will personally drop off and collect guests who have booked a table at the iconic Restaurant at Patowmack Farm. All that and they make you breakfast in the morning!