Visitor Information Center
112 South Street SE, Suite 200
Leesburg, VA 20175
800-752-6118 | 703-771-2170

Sports Grant Program

Sports tourism, which refers to travel to view or participate in a sporting event, has become the fastest growing sector in the global travel industry. Loudoun is perfectly suited to take advantage of this segment, with top-notch facilities, professional sports and parks and recreation organizations, and a community that supports tourism.

The Sports Tournaments Grant Program was established as one of the Strategic Growth Initiatives of the Tourism Destination Strategy adopted by the Loudoun Board of Supervisors in March 2006. The program is designed to support bids on sports tournaments, including human and animal events, that will generate the greatest return on investment in terms of visitor spending in Loudoun. A competitive application process encourages cooperation, ensures that the tournaments can be accommodated, and increases their success.

Applications are reviewed by a volunteer committee of marketing and business professionals who are not directly related to the applicants. The Visit Loudoun Board of Directors votes on the committee’s recommendations to determine funding. 

FY 2025 Sports Grant Application Deadline: COB Friday, May 10, 2024.

Download current grant program information and application.

Click here to download the current application.

Click here for criteria and instructions.

For More Information Contact Torye Hurst, Director of Sales: Sports and Services, 703-669-2005 or Hurst@VisitLoudoun.org

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