Visitor Information Center
112 South Street SE, Suite 200
Leesburg, VA 20175
800-752-6118 | 703-771-2170
Marketing Leverage Program
FY 2026 Application Deadline - 4pm Wednesday, February 25, 2026
Visit Loudoun’s Tourism Marketing Leverage Program is a matching funds program that extends the reach of the industry, attracts visitors and increases visitor spending through partnerships and leveraged funds. A competitive application process enables Visit Loudoun to provide funding for those projects and programs that will have the greatest return on investment in terms of visitor spending. Applications are accepted and are reviewed by a volunteer committee of marketing and business professionals who are not directly related to the applicants. The Visit Loudoun Board of Directors votes on the committee’s recommendations to determine funding.
Click here for Criteria / Eligibility / Submission Instructions
Click here for Elevate Loudoun: Visit Loudoun FY26-28 Strategic Plan
Have questions or need help? Please contact Greg Harp
Submission instructions:
- Click Here for Current Application
- Save the application to your computer desktop or other file folder.
- Use the saved file as the application to complete.
- Submit your application via the submission form below and contact Greg Harp, 703-669-2008 to confirm receipt.